11-23-2014
Men are not only attracted to women in high heels but they are also more helpful to them than those in flats, a new study shows.
French researcher Nicholas Guéguen, from the Université de Bretagne-Sud in France, said women in tall shoes exert a powerful influence on men’s behavior.
Guéguen said men were much more likely to be helpful and agree to fill in a questionnaire when stopped in the street by a woman in heels. And the higher the heels, the more willing they were.
In the study, Guéguen observed the responses of male participants between the ages of 25 and 50 who had been randomly selected on the street in Brittany, France.
A 19-year-old female participant asked them to complete a survey. The female participant once wear flat shoes measuring 0.5 cm, then a high heels measuring 5 cm, and once again wearing high heels that measured 9 cm.
The results showed men’s responsiveness doubled between the lowest and highest heel heights.
When the woman doing the survey was in flats, just 25 out of the 60 men will help her. A two-inch heel increased the number to 36 out of the 60. But when the heels rose to almost four inches, the number of male volunteers rose to 49 out of 60 that were approached to answer the woman’s questions.
But the study also found that heel height had no effect on women’s odds of agreeing to help.
In another experiment, Guéguen found that men were almost twice as likely to return a glove to a woman if she was in high heels.
Some 56 out of 60 men stopped or chased down a female who dropped a glove while walking ahead of them in four-inch heels. Guéguen final experiment involved watching how long it took men standing drinking in a bar to approach a woman sitting alone at a nearby table.
A woman in high heels was chatted up almost twice as quickly as one in flat shoes.
Guéguen said he is not certain why heels make a woman more attractive but he theorized that it may be by that changes in gait and posture make her seem more feminine.
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